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Sweet Success for DeviliShh Puds
We’ve been celebrating some DeviliShhly exciting news - we’ve just won an award for the Best Consumer PR Campaign at the Grocer Marketing, Advertising and PR awards. Our cheeky devils attended a glittering ceremony at London’s Savoy Hotel. To say we were surprised winners is a total understatement! We were pitted against some established house-hold brands and thrilled that our campaign has been recognised as the best of the best.
We recently ran a nation-wide sampling campaign in 51 Lakeland stores, which got a great response from Lakeland shoppers. Lakeland stores will be now be stocking our Crème Caramel and Caramel sauce - they are a match made in heaven and a delicious, lighter alternative to Christmas pudding. If you’ve got friends or family popping over to celebrate the festive season, DeviliShh puds are a perfect store cupboard standby. Add a dash of Baileys or Cointreau to make your puds extra special. Served in shot glasses or mini sweet pastry tarts, they’re perfect for buffets and Christmas parties.
We’re getting ready to attend the BBC Good Food Show at the NEC, Birmingham on the 23rd-27th November. We’re looking forward to seeing a host of celebrities including Saturday Kitchen’s James Martin, Rick Stein and Gino D’Acampo. Not to be missed is our pudding demonstrations, which take place on the DeviliShh stand (stand K51, Hall 20) at 10.30am, 12.00pm, 1.30pm, 3.00pm and 4.30pm. You’ll see how quick and easy it is to create restaurant-quality desserts with a minimum of fuss. We’ll also be giving away free samples for you to take home and try. Make sure you come early to beat the crowds!
- Posted on 15th November 2011 by karen
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